Thought leadership content on LinkedIn can be a cost-efficient way to grow your business. Warmly, an outreach tool, used the “build in public” tactic, leading to 8X growth in inbound demo requests. Air, a creative operations platform, created a physical book on creative ops and also leaned into influencer marketing. June.so, a product analytics platform, used product research and insights to generate organic engagement and signups.
Tuesday, March 5, 2024Users with effective LinkedIn profiles have a clear message that resonates with their ICP, highlight problems they solve and for whom, and a clear CTA for those interested in their product or service offerings.